Local studio - Leeds - Catalogue & Potential personal projects & Business opportunities

Local studio - Leeds - Catalogue & Potential personal projects & Business opportunities 

Keeping focus on the multi disciplinary studios to influence my multi disciplinary direction within my focus on branding I took a look at Catalogue who now have offices in Leeds and London an impressive achievement to say they only started out in 2011. Tom Pratt and Oliver Shaw produce a range of work both commissioned and self initiated projects ranging from web design, to identity to publishing. 

They have quite a contemporary aesthetic, its important to keep up to date with design trends as a lot of clients rely on having a brand image that is current, so combine this with a unique aesthetic and tone of voice that resonates with the clients organization and its obvious why Catalogue have done work for such big clients like Pepsi and Urban Outifitters. Organizations that rely on up to date and contemporary concepts and aesthetics to remain focused on there specific target markets. 

There website is also laid out effectively and is easy to navigate, the min focus is the work within a simple and structured grid system something I need to consider in my web presence, functionality of the site and clarity and impact on the work I have to offer. 

Business & Personal projects

Its nice to see busy studios like this undertaking personal projects and is something me and Neill have spoke about for a while, at current we have discussed the potential of a cross nation risograph press running on a small scale from Leeds & Scotland to target a wider range of potential customers. 

Since the first year we have also been discussing an exhibition, current thoughts on this are an exhibition with a rustic aesthetic, shipping containers, pallets, breeze block bases, gritty screen-printed cardboard and corrugated steel and a theme on what makes you happy have been discussed at the moment, both the discussion on the risograph press and exhibition have lots of mileage and potential to go forward with and will be expanded on throughout the year.