National studio/Blog - London - People of Print & Local Leeds studio Passport

National studio/Blog - London - People of Print & Local Leeds studio Passport

Technical skills within publication design and production is an important when it comes to influencing my focus on branding, I know its quite a specific area of interest in itself but upon analysis of local studio and alumni Passport its obvious how effective editorial design can enhance a brand image in both concept and the strength of the physical and aesthetic qualities of the work to give off a more professional output which is important from up and coming studios to gain further recognition. 

There success and recognition on Behance has given me drive to develop a well presented Behance portfolio to gain some online presence. The presentation of there work really enhances the clean and concise aesthetic they go with to emulate there functionality within the work, learning how to properly photograph and present my work on Behance will no doubt enhance the original work no end and strengthen the concepts and ideas behind the work and its intended message. 

The props used within some of there work adds context and shows how there consideration to presentation really enhances the brand identity and the type of business the collateral and design work is focusing on. Tools of the trade here add context to the furniture design business this brochure is made for. 

People of Print cant really be placed in the "studio" category as they don't actually sell there design services to clients but the merging of an online blog to focus on the sustainability of print process's in the creative industry. The blog is interesting combination of digital and traditional elements and the use of digital media as a way of inspiring, educating and persuading creatives to consider print process's within there work. I have a particular interest in the recognition of print process's and believe they can enhance concepts for brand identity when used with relevant focus. 

The blog acts as daily inspiration (online/digital age) and a method of distributing magazines, prints and books that focus on the creative process of printing.