Wednesday 17 December 2014

National studio - London - Spin & Risograph press idea

National studio - London - Spin & Risograph press idea

Its clear from Spins success that to run a successful studio there needs to be more than one specialism within the design team, that been said there strongest work is the work they create for identities but I believe if I learnt from Spin and how they tie in specialisms of publication, packaging, motion graphics and websites to to strengthen the identities and work they produce.

To fully understand how to create successful identities I should explore snippets of other design disciplines as combined knowledge from these will no doubt allow me to create stronger branding outcomes with a wider range of relevant products and collateral to resonate with the intended audience. 

The solutions the studio's release are clear, precise and very contemporary and current giving there clients work that feels up to date and modern meaning the work they have produced will be more sustainable and stay current for longer. This been said its also important to consider more functional and sustainable design process's and concepts so the design outcomes will require no alterations and remain timeless within there aesthetic and the message they communicate. 



Unit Editions & Expansion on Risograph idea 
Spin and ShaughnessyWork also run there own publishing company Unit Editions, this is something similar to what I have already discussed with Neil regarding a risograph press and keeping it small scale and focus on contemporary aesthetics and specific audiences means that the audience we target is concise and narrowed down so we can distribute and promote services in considered ways relevant to these audiences. Much like how unit editions operate within there marketing models. 


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