EQUIP - Website
A simple continuous page website was created too act as a visual collation of all our work, with a sub page acting as a blog for our creative influences and our day to day activities. We felt it was important to show what goes on behind a creative agency that is just starting up, its honest and adds an insight too what influences there creative practice. Rather than just a presentation of there work and no context or meaning too who designs it.
Obviously keep things clean but references too music and day activities can show outside influence, this will help when it comes too clients who dont fully understand the full creative process's if they can relate to something your interested in or see your interested in real life things it will give them more confidence in the brand.
The alteration of black backgrounds and white photoshoot backgrounds shows the contrast in approaches and possible resolutions we offer, ranging from conceptual branding too research projects too experimental and contemporary print outcomes showing a full breadth of work in a simple set of formats.
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